Apple 2021: Spring Loaded Event

In yesterday’s Spring Loaded Event, Apple unveiled its 2021 offering to the world of technology: including the new iMac, iPad Pro and AirTag.

The iMac 2021, starting a $1499, arrives with Apple’s M1 chip which replaces the Intel Comet Lake processors from the previous year’s model – boasting 4 FireStorm and separate IceStorm CPU cores, 16 billion transistors and promises up to 3.9x faster video processing and 7.1x faster image processing.

Furthermore, the chassis has been completely redesigned with a 50% reduction in width at only ‘11.5 mm thin’ which comes in a spectrum of vibrant colours. The display is at an all-new generous 24 inches consisting of 11.3 million pixels on a 4.5k retina display – a 1080p camera is also included within the new chassis design.

Similarly, the iPad Pro 2021, now functions with the M1 Chip powering a Liquid Retina XDR display; exhibited on a 12.9-inch model screen. Starting at $749, the iPad Pro now has Thunderbolt and USB4 support which allows for increased manual connectivity to external storage, camera and accessories. The 2021 model also boasts a 12MP Ultra-Wide front camera with a 122-degree field of view enabling face tracking and camera panning for enhanced video calling.

 

The launch of the highly anticipated AirTag was an event highlight. AirTags are clip on accessories to track the items you attach them to using the Find My Network on Apple devices. These are set to be released on April 30th, 2021 and to have a price tag of £29. Apple pitch this as an expansion of the ‘Find My’ biome where the “AirTag will provide customers with another way to leverage the power of the Apple ecosystem and enhance the versatility of iPhone” – Kaiaan Drance, Vice President of Apple’s Worldwide iPhone Product Marketing.

Apple Card now allows spouses to share and merge their credit lines, have equal rights on their account and allow for over 13-year-olds to be added into the account with optional spending limits as part of the Apple Card Family. It must be noted that the Apple Card currently only operates in the US.

Apple Podcasts received a redesign of its app interface alongside a new feature: Apple Podcast Subscriptions for new podcasts, ad free listening, early access and content creator support opportunities.

The iPhone 12 and 12 Mini are now available in a purple spray colour – this is in addition to launching the MagSafe Leather Case and new Leather Sleeve in the same Deep Violet Colour Scheme.


iPhone 11 Set to Launch

Apple have officially announced their expected launch event for the iPhone 11, for Tuesday 10th September 2019.

The invite, issued ‘By Innovation Only’ doesn’t give much away about what we can expect to see, although Apple devotees have noted the similarity between the glassy colouring of the teased Apple logo and the original Apple Emac’s famous colourful style from the early 2000s.

Rumours circulating online suggest Apple may be planning multiple iPhone 11 models – with square multi-lens camera clusters and glassy coloured casings, photos of the materials or which were leaked online in May.

Remaining releases are likely to be mainly iterative, including iOS 13 for iPhone, iPadOS and even WatchOS 6. MacOS 10.15 Catalina is also expected to be a key part of Apple’s showcase.

The tech giant is likely to see the iPhone 11 announcement as a chance to help reverse hardware sales trends – which Apple now curiously no longer publishes in full, asserting that devices sold is ‘less relevant today than it was in the past’ a likely marker of the iPhone market slowing down as consumers hang on to their devices for a longer replacement cycle.

Apple is also expected to launch it’s own gaming service, dubbed Apple Arcade, as an online subscription service akin to an iTunes for gaming – just one example of how the company is increasingly re-focusing its efforts on premium service offerings, rather than luxury hardware.

 

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iOS 13 Rumours hint at big changes for iPad

Online rumours about the release of iOS 13 have suggested Apple may be about to add a number of ‘Mac’ style features to their touchscreen-based operating system.

Among the improvements hinted at exclusively by 9to5Mac for release at Apple’s Worldwide Developer Conference in June, iOS 13 looks set to include system-wide dark-mode and high-contract display versions, a less intrusive volume control, new font management, desktop-version website priority and new ‘Undo’ controls.

Most importantly, iOS 13 is rumoured to include a kind of panel-based app container system, allowing users to more easily control screen space and switch between applications smoothly.

If true, the move will be seen by many as the first confirmation of a long suspected plan by Apple to begin merging their two main operating systems, iOS (for iPhone and iPad) and MacOS (for MacBook, iMac and Mac mini ranges) for a more common experience across Apple’s range of devices.

Numerous concept images of what the proposed iOS might to look like have appeared online, although Apple aficionados may note that dark-mode would display very differently on OLED devices to non-OLED ones.

Recent iPad Pro advertising, which asks ‘What’s a computer?’ suggests that much like Microsoft, Apple is preparing for more capable tablets to increasingly replace traditional laptops for work computing.

 

For Apple equipment and expertise, contact our team today.


New Mac Mini and MacBook Air announced by Apple

Apple have announced three new Apple products in their Autumn Keynote product release – including a new Mac Mini, MacBook Air and iPad Pro.

The new devices eliminate creeping gaps in the Apple product range, finally replacing legacy devices long overdue a refresh. The Air (released in 2011) and Mac Mini (2013) both receive a significant upgrade in design and more powerful technical specifications.

The new Mac Mini has been upgraded to to 3.6Ghz processor, 8GB of memory and 128gb all-flash storage. For power users, the specifications inside the new Space Grey casing can be pushed higher – up to 4.6Ghz 6-core i7, 2TB SSD and a staggering 64GB of memory likely to please even the most demanding of photo-editors.

Speaking from New York, Apple CEO Tim Cook confirmed rumours from earlier this year, and pitched the releases as a move to assist ‘creatives’, acknowledging that customers from Apple’s most loyal business sector would be anticipating convenience and more powerful hardware from the upgraded models to support their creative work.

Macbook Air 2018

The new MacBook air is an astonishing work of portability, at just 15.6mm thick (around 10% thinner even than the 2011 version) and incorporates a retina screen, Thunderbolt 3 Ports, Touch Sensor and many other recent staples of the current MacBook and MacBook Pro range.

A 100% recycled aluminium shell on both devices also demonstrates Apple’s increasing environmental awareness, and serious efforts have been made to decrease plastic consumption to manufacture the inner workings of the device.

iPad Pro receives updates handed down from the more successful iPhone range, including FaceID, edge-to-edge screens and a thinner shell (equating to 25% less volume than previous models) charged by USB-C and including the A12X chip.

Apple claim the increase in core-count equates to a huge jump in processing speed – making the Pro technically faster than 92% of all portable PCs, and even able to generate complex Autodesk objects or run games at 120 frames per second. If true, this represents an enormous leap in capability, positioning the iPad Pro as a true competitor to performance laptops.

2018’s Macbook Air will be priced from around $1,199, and Mac Mini/iPad Pro from around $799, at time of writing, and will be available almost immediately.

 

For Apple hardware and expertise, contact Lineal today.


Don’t fall for it: how 1970 will destroy your iPhone

 

An unfortunate hoax is catching out iPhone users this week, Lineal have learned, after many users discovered resetting the date will completely destroy their iPhone.

Despite what a website may promise you – DO NOT reset the clock on any iOS device to January 1st 1970 under any circumstances. This will permanently break (or ‘brick’) your device.

A device broken in this way will simply display the Apple iOS loading screen forever, permanently stuck. The bug, which prevents the phone counting Unix time (a count of seconds since 00:00 01.01.1970) if the clock is set ‘before’ this using local time (UTC-1), is impossible to fix without hardware support from Apple to remove the battery.

You have been warned!

 

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Teachers Rejoice! Apple Education Package Launched

 

Apple have finally announced that iOS 9.3 will included special support for schools and colleges.

Using iOS 9.3, each student can be given a unique Apple ID that is compatible with any iPad in a classroom, allowing for the use of any device from a pool of shared school iPads. The Apple education package ID’s themselves are maintained through Apple School Manager, a web based control panel giving admins control over the system.

Apple’s new ‘Classroom’ App allows teachers to launch any app on every shared device in a room at once, and guide students through educational materials. A ‘Screen View’ function keeps an eye on what’s on every student’s screen, allowing teachers to prevent distractions from learning.

For students assigned the same tablet each day, a caching system holds work and resources, and gives a photo login procedure so that each child can find their usual device easily.

More than 70% of UK primary and secondary schools now use tablet computers as part of their ICT tools – including ‘Bring Your Own Device’ (BYOD) schemes. So far however, schools have had to find a good reason to justify the extra expense for Apple’s high-quality iPad devices over cheaper rivals.

By offering cleverly designed software support for the classroom environment, Apple may have just provided that justification.

 

Learn more about IT support for the education sector – contact Lineal today: 01271 375999.


Why your AirDrop isn’t working (and how to fix it)

Airdrop

AirDrop must be prompted to recognise older Apple devices

Apple’s AirDrop tool has been a much praised addition to Apple’s software lineup – allowing Mac users to wirelessly transfer files from one Apple device to another in close proximity.

However users often report that their new Mac is unable to ‘see’ adjacent Mac devices, preventing them from using AirDrop.

The solution is surprisingly simple: look to the bottom of the AirDrop window on the newest manufactured device, where a small link reads “Don’t see who you’re looking for?” clicking this opens a new option “Search for an older Mac”, which widens the search to older devices running OS X or iOS.

There’s been no explanation from Apple as to why Airdrop is set up in this way, but enabling ‘Search for an older Mac’ allows a 2015 Macbook to find a previously invisible 2011 Macbook with ease, allowing you to begin transferring files.

Happy AirDropping!

 

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