GSuite Rebrands as Google Workspace

Google have re-branded GSuite as Google Workspace, in an effort to consolidate the Google software brand for business users.

The re-designed platform brings Gmail, Google Drive, Google Docs apps, Google Meet and more all under one banner more officially, and follows other recently announced updates to the platform including new file deletion rules for Google Drive.

New collaboration tools for the post-lockdown world have been added – including simpler sharing of co-authored documents, previewing documents before opening them, and introducing popout video calling during co-authoring.

collaboration


“…We’re bringing Meet picture-in-picture to Gmail and Chat, so you can actually see and hear the people you’re working with, while you’re collaborating.”

Google Workspace Blog


More eagle-eyed customers will notice that Google’s GSuite license types have also been adjusted: although UK users may see a price cut in the overall monthly cost, the corresponding apps and services available to each user have also been limited to reflect this.

Existing Gsuite customers will not face contract changes for at least 12 months, although redesigned app icons and extra features will begin appearing during October 2020, and new Google Workspace customers will be expected to choose from the new licensing packages immediately.

More information for both existing and new customers is available on the officially rebranded Google Workspaces Blog here.

 

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Adobe discount slashes pricing for education sector

Adobe has announced a large discount for its Creative Cloud suite of apps, in a special Adobe discount scheme designed to win over the education sector.

The leading creative software package will now cost only $5 per user/month in the US, or around £4 in the UK – a large discount on the original $25/£18 per user/month price – although this Adobe discount price will currently only be available to academic institutions purchasing a minimum of 500 licenses.

Many of the big names in software, including Microsoft’s Office 365, Google’s G-Suite and other popular products such as ESET’s antivirus range, have been offered with significant discounts for the education sector through partner resellers, in the hope of capturing the next generation of technology users early, and contributing to wider learning.

In each case, the gesture is undoubtedly a worthy public relations boost, with Adobe also pledging to support workshop schemes to show educators how to teach with Adobe’s suite of creative apps in the classroom.

In both cases early access is especially important for Adobe Creative Cloud, which includes Photoshop, Lightroom, InDesign and many other leading creative apps, because of the very high high barrier to entry: both creatively and by cost – despite the software brand being simply unrivaled across the creative sector.

Adobe clearly hopes the dramatically reduced Adobe discount pricing will wet the appetite of larger organisations, and introduce high quality design apps to a much wider audience at an earlier age.